“My mother and father, even our grandmother who started it all for the family; have always believed that what makes jewelry so special are the stories they tell. Each piece has meaning, emotion and a story behind it. In as much as these jewelry pieces have significance in each of our lives, we want to share these experiences and help people create their own stories with F&C,” says Marjorie Florete with her sister Marissa Florete Gorriceta.

 “At F&C, we take great efforts to fuse together quality gems and precious metals to create exemplary pieces that have timeless appeal. We commit to good quality and create innovative designs that will be relevant for future generations to come.  All of these heirloom pieces, which may be passed on from one generation to the next, celebrate beauty and romance; all sound pieces and valuable touchstones that last a lifetime,” shares Marissa, adding that F&C’s designs are limitless, as they are timeless.

Marissa further adds: “When people speak about jewelry the first thing people think about is the price. What sets us apart is that in our desire to provide Filipinos a chance at a wearable investment like jewelry, we have made it a point to offer affordable-luxury pieces aside from the very expensive ones in our stores. In this way, more and more Filipinos are given the chance to create their own stories as well.”