Jollibee kicks off 20th Maaga ang Pasko with the voice kids

Jollibee, kicks off a jollier, happier early Christmas celebration with the star-studded launch of its 20th Maaga ang Pasko, the company’s annual toy and book drive. 

“2014 marks the 20th year of our Maaga ang Pasko campaign,” said Jollibee Vice President for Marketing Harvey Ong. “Sa patuloy na pagsuporta ng ating mga Jolly Toy Scouts sa lahat ng sulok ng Pilipinas at maging sa ibang bansa, sigurado kaming magiging tunay na pinakamaaga, pinakamahaba at pinakamalaki ang Pasko ng mas maraming batang Pilipino ngayong taon.

To mark the campaign’s milestone 20th year, Jollibee will be holding a record 20 caravans across the country this December wherein they will be distributing the toys and books collected from customers and JFC employees to select beneficiaries.

They formally introduced the newest endorsers of the Jollibee Kids Club, The Voice Kids winners Darlene Vibares, Lyca Gairanod and Juan Karlos Labajo at the Jollibee Greenmeadows branch in Quezon City. 
The event started with Singles for Christ choir joyous caroling and wowing the crowd with heartfelt rendition of favorite Christmas tunes. 
Then the three kids serenaded the crowd. 

The Jolly Scouts members went around the room afterwards to collect toys and books from customers who trooped to the event.  
Make this year's Christmas season the jolliest ever for children across the nation by donating new or pre-loved toys and books to Maaga and Pasko boxes located in all Jollibee stores nationwide. 
To make an online donation, visit and click on the Maaga ang Pasko microsite. 

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THANKS, Much Love, Rochelle

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  1. Donated already! We always donate toys at these counters. All of us siblings are grown up so we are disposing our old toys and books. :)

  2. these two young celebrities captured our hearts with their amazing talent.....and now as an endorser? whew! so many kids will be happy again with these stuffs, my daughters old toys and book are being segregated, some of it are kept and will be brought home to our province in Pangasinan this December, a number of her cousins are waiting for it, but we'll surely drop some to Jollibee....

  3. we love donating books! we dont have much toys in our home.. i love darren's singing talent..


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