L’Oréal Paris Unveils Chosen Filipina Brand Ambassadors

Super Moms. Single Ladies. Career Women. Today is a special day because of you!
International Women’s Day is dedicated to honor all women in the world of all our achievements. 
How did you celebrate it? 
I was so excited because I was invited by L’Oréal Paris Philippines to a very important event which is very timely. As a mom of three and as a blogger, I believe that it is very important to take care of ourselves. I think that is the ultimate way of honoring ourselves – to be beautiful inside and out. So I didn’t hesitate when I first heard the news. I love L’Oréal! 
#LOREALWOMENOFWORTH introduced three stunning Filipinas to be the new ambassadors of their makeup, hair color and skin care lines. 
I was very excited to meet Solenn Heussaff, Chesca Garcia-Kramer, and Dawn Zulueta-Lagdameo
They all represent the women today – strong, inspiring, successful, confident, worthy.
According to Barbara Ramos, Marketing Director of L’Oréal Paris Philippines, “We believe that a L’Oréal woman is a woman of authentic character, admirable intelligence, inspiring confidence, refined sophistication and stylish beauty – overall, a woman of worth. She understands her value, educates and inspires others to feel beautiful, all because she knows that she is worth it…”
Indeed, the World’s #1 Beauty Brand made the perfect picks. Hearing from the new ambassadors, their stories were all inspiring and their respective chosen roles in life, not just in show business, make them all worth it.
This 2016, L’Oréal Paris’ makeup category, L’Oréal Makeup Designer/Paris, welcomed multi-faceted slasher and their first-ever makeup designer from the Philippines – Solenn Heussaff. As its brand ambassador, Solenn shall help push forward the brand’s mission to enable women to design their own beauty, as inspired by the art of makeup from Paris.

L’Oréal Paris Philippines chose Chesca Garcia-Kramer – a wife, mom, TV host, celebrity and commercial model, and a businesswoman – as its newest ambassadress for its hair color brand, L’Oréal Paris Excellence. As a woman who advocates the value of beauty and self-care, indeed Chesca is a woman of worth. She hopes to be an example to all busy Filipino women out there that it is possible to not put being beautiful last.
L’Oréal Skin Care Expert/Paris continues to prove why it is the World’s Number One Anti-Aging brand trusted by women as it introduces the face that well represents the brand in the Philippines: Dawn Zulueta-Lagdameo. She carries with her the message of intelligently choosing only the best anti-aging skincare products that are truly effective to achieve timeless beauty with L’Oréal Paris Revitalift Laser X3 line – Dawn’s laser in a jar.
The event didn’t simply introduce the three ladies as the representation of L’Oréal beauty. More so, the brand made sure everyone, including me, got to have an incredible treat intended for women of worth. There were three booths setup to emphasize the importance of this beauty experience. 

Pouf made sure we taste the sweetness of rewarding one’s self by offering their cotton candy treats! 


Solenn’s dazzling face was all over the makeup booth. 

To keep our faces fresh and spotless, L’Oréal also has the right primer, foundation and blush-on
The new True Match Genius 4-in-1 compact foundation:
  • Smoothens like a primer.
  • Unifies like a foundation.
  • Corrects like a concealer.
  • Finishes like a velvet powder.
A must have in your makeup kits!

Avoid makeup meltdown! L'Oréal Makeup Designer Paris presents, Infallible Makeup Extender Setting Spray. The 1st mist and fix makeup spray that extends your just applied makeup look all day. Infallible Pro-Spray & Set Makeup Extender Setting Spray provides the ultimate fixing power to extend the vibrancy and freshness of your look from morning to night. No cracking, fading or running.

Brow Artist Chisel Straightcreates the perfect 
straight brow look in just one application. 

Chisel mechanism allows for plumped straight brows and full-bodied brow look with a single product. In soft stylish colors for a designer statement brow look.

I couldn’t stop my eye from looking around trying to find the perfect shade for me. Good thing, there were L’Oréal experts in every station to help us with some tips and techniques. We were given some products to take home as well. I can’t wait to share my reviews. I’m sure you will be inspired, too.
There’s eye makeup as well – eye shadows, eye liners and mascara!

False Lash Superstar Mascara- 1st mascara to give you show-stopping lashes in 2 effortless steps. The innovative 2-step system works to thicken and lengthen the look of lashes with Velcro fibres, for super-sized, super-long, Superstar lashes.

It is equally important to emphasize our expressive eyes, right? So there goes some help for all the women out there.

I was so thrilled to try the lippies! There are matte, powder and balm varieties.
Balm Caresse- 12 hours hydration lipstick and balm in 1. 
Color Riche Glossy BalmSoftens, smoothens, and conditions; moisturizes and nourishes for hours; high-shine pigments leaves lips glossy.

Tint Caresse- L’Oreal’s revolutionary powder lipstick with a matte finish and long-wearing formula

To match the fantastic items given to me, I went for some hair color. 
Well, it wasn’t just hair color; the experts gave me free consultation and, 
to my surprise, did a free make over to my crowning glory. 
I got to take home some boxes of these great shades. Yes, I can apply hair color with the tools they included; DIY-ing is going to be a lot of fun!

L’Oreal Paris Excellence Fashion Sparkling Visible Color- 
    Experience premium color performance with the powerful Hi-Shine complex infused in Excellence Fashion. Color is vibrant and long-lasting, and hair shines spectacularly. 


I learned a lot in the skin care category. First, L’Oréal experts evaluated my skin to find the perfect product to match. 
If you worry you can’t find the proper skin care for you, don’t. You can have your skin assessed as well in different L’Oréal branches. Isn’t it amazing? 

The brand makes sure you get personalized TLC because you are worth it. 
Dawn looks very young at 47 with her silky skin, and I want my skin to be like hers too. Guaranteed, I’m going to take skin care seriously with L’Oréal skin care products.

L’Oreal Revitalift Laser X3 Line- Anti-aging (corrects lines), Reduces dark spots, evens out skin tone and sun protection. 

    I was very grateful to be part of this event. It seems like I’ve been busy for God knows how long and often I forget to take some time in rewarding myself. Whatever you have done, are doing right now, and will do in the coming years, I’m pretty sure you know what I’m talking about. The message is simple, we are all #LOREALWOMENOFWORTH.

    Happy International Women’s Day Gorgeousness!

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    1. I love loreal! But i hope the liquid foundation infallible will be locally available too... Dawn is perfection!

      xo, Monique | itsmonique


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